ISA International Sign Expo Marketing Campaigns Win Awards in Show Marketing and Design
Alexandria, VA – October 14, 2011 —
The International Sign Association’s annual trade show is not only the number one place for the sign industry to meet and conduct business, but it also is a nationally recognized top trade show, with an award-winning design team. ISA’s International Sign Expo, held April 27-30, 2011, in Las Vegas, has received awards in two prestigious design competitions.
“ISA International Sign Expo is a winner in many regards,” said Lori Anderson, ISA’s president and CEO. “As the leading trade show in the sign, digital printing and communications industry, those attending can stay up-to-date on the leading issues and products in our industry. To be recognized for the work we’ve done along with our design partner CSG Creative is another testament to the strength of the Expo and its reputation.”
The entire 2011 show marketing campaign won accolades in the International Association for Exhibitions and Events’ (IAEE) annual Art of the Show awards competition. IAEE, the leading association for the global exhibition industry, recognized ISA and CSG (Creative Services Group) in the Attendee Promotion Campaign for shows over 150,000 nsf. This category measured the creativity, messaging and full execution of the entire attendee marketing campaign, pitting ISA’s Expo against the largest shows in the country.
The 2011 ISA Sign Expo also earned two Graphic Design USA honors in the American Graphic Design Awards, for its exhibitor prospectus and print advertisement. The American Graphic Design Awards is a four-decade old flagship competition, and is open to everyone in the graphic arts community: graphic design firms; advertising agencies; in-house corporate and institutional designers; publishers; and other media.
ISA’s award-winning marketing campaigns can be viewed online at:
http://www.iaee.com/images/art_of_show/2011_winners/92_PRINT.jpg for the IAEE winner;
http://www.signs.org/pdf/expo2011/ISA_Sign_Expo_Print_Ad.pdf for the Graphic Design USA winning campaigns.
“It’s an honor for CSG Creative to be recognized by our peers in the design and event industry,” said Megan Hall, CSG’s creative director. “We consider it a privilege to design for ISA’s International Sign Expo, the premier trade show in the sign and visual communications industry, and look forward to another great year of design and trade show success.”
International Sign Expo 2012, set for March 21-24, 2012 in Orlando, will only build on its strong reputation as the top event in the industry. The trade show is nearing capacity in exhibit space and a number of enhancements for the overall event are in the works. Registration for International Sign Expo 2012 is open at www.signexpo.org.
