New SRF Tool Tests Legibility and Visibility
Use these resources when talking to customers and sign code officials about the importance of letter size, contrast, placement, sign height, and other critical characteristics.
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Use these resources when talking to customers and sign code officials about the importance of letter size, contrast, placement, sign height, and other critical characteristics.
Local officials and planners turn to SRF research and education to guide their creation of the codes and regulations.
Washington, DC, January 31, 2023 – Responding to the growing specialty field of trail sign design, the Sign Research Foundation has released a new guide to drive innovation, funding and
The Sign Research Foundation recently recently released this new report that helps local officials understand content-neutral sign codes for on-premise signs.
A new report, Content-Neutral Sign Codes after Reed and Austin, lays the framework for local officials to ensure sign codes are compliant with federal regulations, defines what a content-neutral sign
The Sign Research Foundation’s latest publication includes thousands of definitions of commonly used phrases in the sign, graphics and visual communications industry. It also includes photos and examples of specific sign types.
This year’s multidisciplinary event welcomed almost 800 attendees, including 50 students and planners who were accepted into the 2018 SRF Scholars Program, for two days of education and a tour of Las Vegas’ iconic signs in the famous Neon Museum.
We want to share with you a few ideas on how you can use SRF research to grow your business. For example, SRF has a report called Consumer Perceptions of Retail Signage. With retail signage an increasing focus of companies in the sign, graphics and visual communications industry, this study offers a wealth of insight into consumer behavior. But how can you use this data to your benefit?
Sign, graphics and visual communications industry jobs pay better than the average manufacturing job, and overall wages have increased in recent years. That is according to the ISA Wage and Benefits Report, created for the International Sign Association by the independent research firm Association Research Inc.
Digital Wayfinding Trends: Lessons Learned from Museums, Healthcare, and Transit Experiences, written by Leslie Wolke, founder of MapWell Studio, explores how these organizations combine apps, indoor location technology, and digital and static signage to guide visitors in and around their facilities.
This SRF session explores trends in sign code development and attributes of effective sign ordinances across all community types. The speakers will also discuss the successful design elements unique to suburban communities, urban centers, historic districts, and campuses.
Hundreds of companies responded to the 2018 Pulse survey, and the analysis is now available for ISA and Affiliated Association members only.
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