National Planners Conference Learns About Importance of Signs
The recent American Planning Association’s 2014 National Planning Conference featured a presentation on “Effective Urban Wayfinding.” This marks the first time the International Sign Association has brought training on the importance of signage to a national planning audience that directly influences sign codes. The session was presented by James Carpentier, ISA’s manager of state and local government affairs; William Vaught, Sky Design; Sachin S. Kalbag, Miami Downtown Development Authority; and Craig Berger, Fashion Institute of Technology.
In addition to the educational offering, ISA shared resources with planners from around the country in the exhibit hall. This presentation at the national APA meeting was an outgrowth of its regional “Planning for Sign Code Success” seminars and various webinars during which planners can earn continuing education credits.
Planners often have asked ISA for resources on urban wayfinding, which led to the creation of the “Urban Wayfinding Manual” published by the Signage Foundation, Inc., and an accompanying webinar series that ran last year. The manual can be accessed here.
ISA will continue to help planners understand the benefits of signage, with at least six “Planning for Sign Code Success” seminars planned for the remainder of 2014.
To learn more, contact James Carpentier or David Hickey, ISA vice president government relations.
