ISA Educates Sign Users To Help Your Business
ISA staff presented a webinar targeting an entire sector of the retail economy on Wednesday afternoon, Signs of Success: Visual Communications and the Automotive Aftermarket Industry. This presentation is part of ISA’s overall goal of educating as many end users as possible on the value of on-premise signs to their businesses.
The automotive aftermarket industry is made up of thousands of repair shops and car parts stores that use on-premise signs. The hour-long webinar educated various marketing professionals and executives within the industry on the academic research and economic case studies which prove how important signs are to their bottom line, as well as the various legal implications, regulatory hurdles and different signage needs that come into play for automotive aftermarket businesses. For more information, contact [email protected].
