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Print & Wrap

Want to learn more about print and wrap in the sign & graphics industry? The below industry-specific resources will help guide you.

Click on the name of a resource below to read a description and see purchasing options. Reach out to education@signs.org with any questions.

Note: Online courses and on-demand webinars are accessible only by the purchaser.

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Online Courses

Designing Disruptive, Bold, Eye-Catching Wraps

Gain an understanding of the fundamentals of branding and logo design and how brands create the foundation for effective, disruptive wraps. Learn the five rules for an effective wrap design, why colors are critical to a brand, and how typography and distance legibility play a role.

  • Price: $60 for ISA members; $80 for non-members

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Integrating Vehicle Wrap Design Technologies in Sign Shops

Gain an understanding of the technical tools needed for entry into the vehicle wrap, paint-protection and tinting markets as well as the software programs, online resources, and design tools available for designing vehicle wraps and graphics.

  • Price: $60 for ISA member; $80 for non-members

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Intro to Vehicle Wrapping

Gain an understanding of the basic concepts of vehicle wrapping including: A brief history of vehicle wraps; Available materials; and Key considerations for setting up a wrap shop.

  • Price: $60 for ISA members; $80 for non-members

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Intro to Wide Format Print

Wide format printing has evolved significantly in the past few years. Everything from retail signage and graphics to banners to building wraps to vehicle wraps and more are printed using wide format printers. But how does the process work? What are the market areas? This courses provides foundational knowledge of the wide format printing process, the inkjet technologies and insight into the market areas.

  • Price: $60 for ISA members; $80 for non-members

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Maximizing Production for Your Digital Printing Business

We live in an age of speed, where time is money and short turnaround times are getting shorter by the day. Which means maximizing your production of digital prints — from design process, to printing, to finishing — is more critical than ever to your business’ success. In this course you will learn best practices for tried-and-true workflows as well as the latest in technology, how to shorten the gap from the time an order comes in to when it heads out for install, and more.

  • Price: $60 for ISA members; $80 for non-members

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Research

Capturing the Next Evolution of Wide Format Print Opportunities

This white paper explores how printers can capitalize on wide format print opportunities in today’s evolving industry, showing how an extensive product line can help sign, graphics, and visual communications companies expand their offerings and penetrate emerging markets.

Plus, see the related infographic on Wide Format Print Trends.

  • Price: $0 for ISA members; $25 for non-members

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Digital Inkjet Opportunities in the Corrugated Space

This white paper examines the growing corrugated packaging industry and its shift toward digital printing. It evaluates emerging applications and opportunities in the corrugated space, explores the role of digital inkjet technology, and outlines how EFI helps customers capitalize on these market opportunities.

  • Price: $0 for ISA member; $25 for non-members

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Digital Print Substrates

This white paper explores the growth of Wide Format Printing, driven by new technologies and expanding applications including soft signage, rigid panels, textiles, and backlit displays. It examines how advancements in latex/UV flexible inks and sublimation technologies create business opportunities, discussing various media types and key factors for investment decisions.

  • Price: $0 for ISA member; $25 for non-members

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Digital Textile Printing Opportunities for Sign Companies

This ISA and InfoTrends white paper maps out business opportunities in digital textile printing, analyzing growth potential and showcasing successful applications. It covers equipment requirements from mid-range to large production machines, human capital needs, and includes case studies of successful businesses.

  • Price: $0 for ISA members; $25 for non-members

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Reaching Today's Customers: A Guide For Wrap Shops

Full Report

This Avery Dennison and Roland-sponsored white paper examines the evolution of wraps in advertising, from historical context to future opportunities. Created by ISA and Keypoint Intelligence, it helps businesses understand market trends, avoid common pitfalls, overcome barriers to entry, and identify growth opportunities in the wrap industry.

  • Price: $0 for ISA members; $25 for non-members

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Executive Summary

This executive summary of “Reaching Today’s Customers” explores wraps in advertising, helping businesses understand market trends, avoid pitfalls, and identify opportunities. Sponsored by Avery Dennison and Roland, and prepared by ISA and Keypoint Intelligence, it covers both historical context and future potential in the wrap industry.

  • Price: $0 for ISA members; $10 for non-members

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Wide Format Print & Media Mix Research Report

Part 1 of 2

This white paper examines the adoption of digital printing in the sign industry, exploring primary applications and preferred media brands.

  • Price: $0 for ISA members; $25 for non-members

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Part 2 of 2

This white paper explores media expenditures, types, applications and trends in the sign industry.

  • Price: $0 for ISA members; $25 for non-members

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Wide Format Print vs. Digital Display

Part 1 of 2

Part one (1) of an Exploration into print signage vs. digital signage display.

  • Price: $0 for ISA members; $25 for non-members

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Part 2 of 2

Part two (2) of an Exploration into print signage vs. digital signage display.

  • Price: $0 for ISA members; $25 for non-members

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Tools & Resources

How-To Guide: Leveraging the Wide Format Application Opportunity

This how-to guide examines the expanding world of wide format printing applications, from traditional uses like banners and vehicle graphics to newer opportunities in wallpaper, soft signage, and apparel. It explores how innovations in inkjet technologies, inks, and substrates are driving revenue growth and creating new business opportunities.

  • Price: $0 for ISA members; $25 for non-members

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This executive summary provides key takeaways and graphics to help print providers navigate the visual communications space, focusing on creating quality customer experiences through rationalization.

  • Price: $0 for ISA members; $0 for non-members

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